Omega Snoopy Speedmaster: Three Editions, Three Prices

Why Snoopy Is on a Speedmaster

The connection between Snoopy and NASA dates to the mid-1960s. After the Apollo 1 fire in 1967 killed three astronauts, NASA overhauled its safety culture and adopted Snoopy — Charles Schulz’s beloved Peanuts character — as the official mascot of its safety programme. The “Silver Snoopy Award” is a sterling-silver lapel pin of Snoopy in a spacesuit, presented personally by an astronaut to individuals or organisations that make outstanding contributions to flight safety and mission success.

On 17 April 1970, the crew of Apollo 13 faced a catastrophic oxygen-tank explosion 200,000 miles from Earth. With the spacecraft’s primary systems down, astronauts Jim Lovell, Jack Swigert and Fred Haise relied on their Omega Speedmasters to time a critical 14-second engine burn that corrected their trajectory for re-entry. The watches had to be accurate to the second — any error in burn duration would have sent the capsule skipping off the atmosphere or plunging too steeply. The crew made it home. Omega received the Silver Snoopy Award in recognition.

That story is why Snoopy appears on these watches. It isn’t a novelty collaboration or a licensing deal — it’s a record of the Speedmaster’s role in saving three lives. Every detail on the three Snoopy editions, from the Snoopy patch on the 2003 subdial to the animated caseback on the 2020 model, points back to Apollo 13. For more on the Speedmaster’s broader heritage, see our complete Omega Speedmaster guide.

2003: The First Silver Snoopy Award Edition

The first Snoopy Speedmaster arrived in 2003, thirty-three years after the Apollo 13 mission. Reference 3578.51.00, it was limited to exactly 5,441 pieces — a number that encodes the mission’s duration: 142 hours, 54 minutes and 41 seconds.

Visually, the 2003 is the most understated of the three Snoopy editions. The case is a standard 42mm stainless-steel Speedmaster Professional with the familiar black tachymeter bezel and hesalite crystal. The giveaway is the 9 o’clock subdial, where the running-seconds counter is replaced by a printed Snoopy patch — the same pose as the Silver Snoopy Award lapel pin, with the beagle in a spacesuit giving an approving thumbs-up.

The caseback is engraved with “EYES ON THE STARS” and the Silver Snoopy Award logo. Inside sits the Caliber 1861, the hand-wound movement that powered the Moonwatch for decades — a proven, no-frills workhorse with a 48-hour power reserve. No Co-Axial escapement, no Master Chronometer certification — just the same reliable caliber that went to space.

2003 Edition — Key Specifications

The wide price band reflects condition and completeness. A watch-only example with visible desk-diving marks can appear near $15,000, while a full-kit piece in unworn condition with the original presentation box (which includes a Snoopy pin and certificate) pushes toward $25,000. The 2003 edition is the most accessible Snoopy Speedmaster by price, but it’s also twenty-three years old — condition screening matters. Use Grailr’s authentication tools to verify before buying.

2015: The 45th Anniversary Silver Snoopy Award

Twelve years after the first edition, Omega raised the stakes considerably. The 2015 Silver Snoopy Award 45th Anniversary, reference 311.32.42.30.04.003, was limited to just 1,970 pieces — honouring the year of the Apollo 13 mission.

Where the 2003 stayed close to the standard Moonwatch template, the 2015 took a different visual direction. The dial is white — a departure from the Speedmaster Professional’s traditional black — with dark blue accents on the subdials and the text “Failure is not an option,” the famous (if apocryphal) line attributed to NASA flight director Gene Kranz during the Apollo 13 crisis. A black ceramic bezel surrounds the hesalite crystal, giving the watch a sportier, more contemporary look than the all-steel 2003.

The caseback carries a sterling-silver Snoopy astronaut medallion in relief — a physical, three-dimensional element rather than a printed graphic. It’s surrounded by dark blue enamel and the legend “SILVER SNOOPY AWARD 45th ANNIVERSARY.” The movement is still the Caliber 1861, keeping the watch in the hand-wound Moonwatch lineage.

2015 Edition — Key Specifications

The 2015’s price trajectory has been remarkable. These watches originally retailed for around $7,200. In 2026, clean examples with full kit regularly trade above $40,000, and particularly pristine pieces have appeared at auction beyond $50,000. That makes it one of the strongest-performing modern Omega references on the secondary market — a story driven almost entirely by scarcity (1,970 is a tiny production run for Omega) and the Apollo 13 narrative. For a broader look at watches that have followed similar trajectories, see our guide to watches that appreciate in value.

2020: The 50th Anniversary Silver Snoopy Award

The 2020 Silver Snoopy Award 50th Anniversary, reference 310.32.42.50.02.001, is the one that broke the internet. Announced in October 2020, it immediately became one of the most talked-about watch releases of the decade — and for good reason.

The headline feature is the caseback. Omega built an animated scene: a silver Snoopy rides in his Sopwith Camel doghouse capsule while an Earth disk rotates once per minute behind him, driven by the chronograph’s seconds hand via a mechanical linkage. It is, without exaggeration, one of the most charming mechanical complications in modern watchmaking — a functioning animation powered purely by the movement of gears, with no battery or electronics involved.

The dial is silver-white with a blue ceramic bezel carrying a tachymeter scale in white enamel. Blue details appear throughout: the subdial rings, the minute track, and a small Snoopy medallion embedded in the 9 o’clock subdial. It is handsome enough to stand on its own merits even without the caseback — though the caseback is what everyone talks about.

Crucially, the 2020 is the first Snoopy Speedmaster to use the modern Caliber 3861 — Omega’s Co-Axial Master Chronometer movement with a 50-hour power reserve, METAS certification, and 15,000 gauss magnetic resistance. It also uses a sapphire crystal on the front (a first for a Snoopy edition) and the animated sapphire caseback, making it the most technically advanced of the three.

2020 Edition — Key Specifications

Despite not being limited, the 2020 Snoopy commands a significant premium over retail. Authorised-dealer waiting lists remain long, and the secondary market has stabilised around $16,000–$17,500 for a full-kit example in 2026. That’s roughly 1.5× MSRP — a premium, but far more attainable than the 2015 edition’s $40,000+ pricing. For buyers who want a Snoopy Speedmaster they can actually wear without worrying about rarity, the 2020 is the practical choice.

Head-to-Head Comparison

Here is every meaningful specification and market data point for the three Silver Snoopy Award editions, side by side.

The table makes the value story clear. The 2015 edition has the highest absolute price, but the 2003 edition has the highest percentage return on its original MSRP — roughly 5–8× what it cost new. The 2020, despite being the most expensive at retail, has the smallest secondary-market premium in percentage terms, because it’s the only one that remains in production. That also makes it the most liquid: there are always 2020 Snoopy examples on the market, whereas the 2003 and 2015 appear infrequently.

The MoonSwatch Snoopy Alternative

In 2024, Swatch and Omega expanded the MoonSwatch collaboration with two Snoopy-themed editions: the “New Moon” and “Full Moon” models, both priced at $310. These are bioceramic (a blend of ceramic and bio-sourced plastic) watches with quartz movements — functionally closer to a Swatch than a Speedmaster, but carrying the Snoopy design language at a fraction of the cost.

The MoonSwatch Snoopy editions feature Snoopy graphics on the dial and caseback, moon-phase-style subdials, and the same 42mm bioceramic case as the rest of the MoonSwatch line. They are not mechanical, not limited in the traditional sense (though individual batches sell out quickly), and will not hold value like the mechanical Snoopy Speedmasters. Think of them as fun, wearable tributes to the Silver Snoopy story — ideal for casual wear or for collectors who want a beater version of the theme.

If you are deciding between a MoonSwatch Snoopy and stepping up to a mechanical Speedmaster, our Speedmaster buying guide covers the full range of options, and our James Bond Omega watches guide explores other Omega models with strong collector narratives.

Buying Advice: Which Snoopy Should You Choose?

Choosing between the three Snoopy editions depends on your budget, your tolerance for scarcity risk, and what you plan to do with the watch.

Buy the 2003 if…

• • You want the most affordable mechanical Snoopy Speedmaster (starting around $15,000).
• • You appreciate the understated design — it looks like a standard Moonwatch until you notice the subdial.
• • You’re comfortable with a 20+ year-old watch and the potential need for a service (budget $800–$1,200 for an Omega service on a Cal. 1861).

Buy the 2015 if…

• • You want the scarcest and most collectible Snoopy edition — 1,970 pieces is a tiny run.
• • You are buying primarily as a collector or for long-term value — the 2015 has the strongest appreciation track record.
• • You have $40,000+ to allocate and are comfortable with limited liquidity (these don’t appear on the market often).

Buy the 2020 if…

• • You want the best movement — the Cal. 3861 is a genuine generational upgrade over the 1861.
• • You plan to wear it regularly — the 2020 is in production, so replacement parts and service support are straightforward.
• • You want the animated caseback — there is nothing else quite like it in the Omega catalogue.
• • You prefer sapphire over hesalite for daily-wear scratch resistance.

Regardless of which edition you choose, buy from a reputable source and verify authenticity before payment. The Snoopy Speedmasters are among the most counterfeited Omega models on the market, particularly the 2020 edition. For more on protecting yourself, read our guide on how to authenticate a luxury watch, or scan any listing through Grailr’s identification tool for an instant reference-number check.

For buyers exploring Omega beyond the Snoopy editions, our Omega Seamaster buying guide covers the brand’s dive-watch lineup, and the James Bond Omega guide maps the models tied to the 007 franchise.

Frequently Asked Questions

The Bottom Line

The Omega Speedmaster Silver Snoopy Award editions are more than novelty watches with a cartoon character on the dial. They commemorate one of the most dramatic moments in space exploration — the Apollo 13 mission — and each generation has pushed the design and mechanical execution forward.

The 2003 is the origin story: understated, historically grounded, and the most affordable entry point at $15,000–$25,000. The 2015 is the collector’s piece: scarce, valuable, and a proven appreciator above $40,000. The 2020 is the daily wearer’s choice: the best movement, the most technically advanced, and the most wearable at $16,000–$17,500.

All three tell the same story — a watch that helped save three lives — and all three have earned their place among the most sought-after Speedmasters ever made. The only question is which chapter of that story speaks to you.